Screens don't watch ads. People do.

Proxx is an ad-tech company building Verified Viewing: a deterministic, privacy-safe human-presence signal for CTV that makes co-viewing measurable in real time.

It is a new category — not a panel, not a currency, not measurement. It verifies presence and extends existing panel demographics, always as an additive layer.

Proxx was selected for CIMM's 2026 Startup Program and has presented alongside Nielsen, Comscore, and Publicis Media at TVOT.